Key concept
service
Challenges:
Beyond the Norm, Towards Innovation
What we are facing is the reality that it is difficult to find appropriate solutions to social issues. There are solutions, but they are often not sufficient for the nature of the problem. We challenge this and explore novel approaches to problem solving from new perspectives.
There is a need for an innovative approach that anticipates the near future, which is sure to arrive, without being constrained by existing rules and preconceived notions. In order to promote the progress of people's lives and society as a whole, it is necessary to anticipate the progress of science and technology and changes in society.
We predict what society will need in the future, what kind of technology will spread, and what kind of changes will occur, and create intellectual property that corresponds to it. To move forward into the future and create new possibilities, we think outside the box and implement innovative approaches.
Anticipating the Future
We foresee the future and act towards it. Anticipate when new technologies will emerge and existing business models will change. Our future orientation is not just about looking to the future, but about shaping it. We create the future by acting ahead of the changes that are about to occur.
Intellectual Property Strategy
Our IP strategy focuses on creating IP that combines the latest knowledge and technology with a unique and innovative approach. We will create an ecosystem where new knowledge and inventions create value, and promote growth while maintaining corporate competitiveness.
Business Strategy
Our business strategy encompasses all phases from idea to concrete business creation. This process proceeds under a consistent strategy from vision setting, market analysis, product development, and commercialization. We not only create new businesses, but also ensure that they can provide sustainable value to society.
Co-Creation with Partners
We cannot do everything alone. Co-creation is therefore at the core of our business. Looking ahead to the era of 100-year lifespans, we envision the near future together with our colleagues who continue to shine, and especially seniors. Together with our partners, we explore ways to solve problems and create new value together. We build strong relationships with our partners and together drive innovative initiatives for the future.